The Abu Dhabi Sports Council is a governing body dedicated to the development and promotion of sports in Abu Dhabi. The council aims to enhance the sports sector by organizing events, supporting athletes, and fostering a vibrant sporting culture within the emirate. La Vitesse developed the branding for the Abu Dhabi Sports Council, creating a unique visual identity that reflects the council's vision and objectives in promoting sports and sporting culture in the emirate. Uncover the ways in which La Vitesse redefined the brand identity of the Abu Dhabi Sports Council, utilizing unique design techniques and significantly increasing its recognition in the sports industry.