Serving the public is the main focus of marketing writing. People want their inquiries to be answered as soon as possible. What you should do is identify a problems raised by one of your clients and address it. and content marketing is your best option.
But,how to do content marketing when you have small or no budget ?
You can use these 3 steps that cost little to no money !
1- Publish a guide
Sharing your experience is another method to contribute quality material to the internet.
In order to create a useful guide, consider your target audience and respond to the following questions:
- Are my products being used to their maximum potential?
- What issues do they encounter when utilising my product?
You should be able to create a list rather quickly if you are familiar with your customers well. Look over your list and conduct a Google search to determine how many rival websites contain content that is identical.
2- Publish an infographic
Infographics are very popular today. They're catchy, they sell well, and they're an effective way to convey a lot of information.
Publishing a fancy-looking image alone, though, is insufficient. The problem is that there are so many infographics available that there is less of a market for them. You must therefore make it extremely valuable.
3- Look for long-tail keywords that have no competition.
Find the questions that few people are searching for, that's what you should do. We refer to these as long-tail keywords. These are search terms with more than three words in them.